15 National Lipstick Day 2022 Sales to Restock Your Lip Collection

National Lipstick Day 2022, an ode to one of our favorite beauty products of all time, has officially kicked off. As of today, July 29, a slew of brands are hosting big sales in honor of this beauty-centric holiday, so you can get in on the fun and strut your stuff (even if mostly on Zoom) with a new lipstick — or gloss, or even a brand new balm. Be sure to make some room on your vanity, because we have a feeling your lip collection is about to double.

Brands like MAC, Colourpop, and Lancôme are putting some of their best lip-focused items and sets on sale for the occasion, so all you have to do is find the shade(s) that speak to you the most. After all, it's a special moment when you finally find the perfect red, pink, nude, or whatever color makes you feel totally powerful and in control.

Lucky for you, most promotions don't require a promo code and end at 11:59 p.m. on July 29, but a few sales even extend past National Lipstick Day. Either way, consider this your guide to all of the best lipstick deals this year — with its vaccinations and reversal of mask mandates in tow — is offering.

Multi-Brand Retailers

The Deal: The Anniversary Sale might be in full swing, but the discounts keep flowing. Celebrate National Lipstick Day with up to 30 percent off selected lip brands, including Bobbi Brown's ultra-lightweight Crushed Lipsticks and CTZN Cosmetics' matte Code Red Lipsticks.

The Deal: The all-encompassing beauty retailer is going big with an entire week of deals between July 24 and 30 with a slew of buy one, get one 50 percent off on drugstore favorites and 40 percent off select products from brands like Kylie Cosmetics, Too Faced, and Smashbox.

Don't forget to grab a tube of the glossy, weightless Kylie Cosmetics Lip Shine Lacquer during this sale. It comes in four different shades that leave behind a veil of opaque color (so no need for lipstick underneath) and high shine. Classic lipstick bullet fans will love Too Faced's Lady Bold Cream Lipstick, a satin-finish lipstick that comes in 12 colors, including the true-mauve Trailblazer seen above.

The Deal: Sephora is marking down a ton of lippies (that are leaving us salivating, tbh) by 50 percent. For one day only, brands like Caliray and Armani Beauty will be offering some of their star products — Glazed and Infused Lip Gloss and Lip Maestro Liquid Matte Lipstick — at a fraction of the price, so you can fully revamp your lip collection and rock some new shades.

Single-Brand Retailers

The Deal: Is it really National Lipstick Day if MAC doesn't have an insane sale on its lip products? Of course not. This year, the beloved makeup brand will have a buy one, get one free sale on all lipstick bullets, regardless of their finishes, from now through July 31. You can restock your matte collection with one of the seven Retro Matte Lipstick shades (like the ever-iconic, cool-toned red Ruby Woo) while replenishing your supply of satin-finish Cremesheen Lipsticks, which come in nine different shades to mix and match.

In case you decide to head over to one of MAC's brick-and-mortar stores, it's also worth mentioning that they are having an in-store-only deal. During National Lipstick Day, the brand's IRL storefronts and retail partners will be offering a BOGO-free sale on all of MAC's lipsticks, including its liquid lip formulas.

The Deal: Yes, Bite Beauty is officially closing up shop by the end of the year (minus the Lip Lab storefronts), but that won't stop the brand from celebrating one of the biggest days in beauty. Currently, every lip product on the brand's site is 50 percent off, including its matte-yet-moisturizing Power Move Lipsticks and shimmery Yaysayer Plumping Lip Gloss. There's no end date to Bite Beauty's massive product clean-out sale, but considering the fact that the brand will be closing its virtual doors at any moment, we recommend grabbing them sooner rather than later.

If you're heading to one of Bite Beauty's Lip Labs to grab your very own custom lipstick shade, here's some good news. On July 29, the brand's brick-and-mortar Lip Labs will be offering 20 percent off on custom lipstick services. Personalized lip products at slashed prices? We're in.

The Deal: A sale on Pat McGrath Labs products of any kind is rarely heard of, so once we spotted the brand's National Lipstick Day sale, which runs from now through National Lipstick Day (July 29). During this sale, you can grab a handful of the brand's lip products for up to 30 percent off. Some of the select products include the brand's ultra-shimmery BlitzTrance Lipsticks and true-matte MatteTrance Lipsticks.

The Deal: What's better than swiping on one of Lancôme's high-shine Juicy Tubes or velvety, satin-finish L'Absolu Rouge Cream Lipsticks? Putting it on while knowing you got it for free, of course. When you buy one lipstick or gloss on lancome-usa.com, you can score a second one for free. As a bonus, all lipstick purchases of $50 and over will be gifted with a full-size bottle of the Galatea Confort, a moisturizing honey- and almond oil-infused cleansing oil. Act fast, because this deal only lasts through July 29.

The Deal: One of Charlotte Tilbury's most iconic products is the Allure Readers' Choice Award-winning Pillow Talk lipstick, so how could you not celebrate the brand on this special occasion? The brand isn't having a National Lipstick Day sale, but it is currently having a Summer Sale, which is going on from now through August 1, run over to the brand's website to save 30 percent off exclusive lip kits, including the full-size Pillow Talk Kisses Kit, which features both a high-shine Collagen Lip Bath lip gloss and a Lip Cheat lip liner in the iconic mauve hue. 

While you're at it, restock your matte lip supply with the Iconic Matte Lip Kit, a two-piece matte lipstick and liner set that comes in 13 shades.

The Deal: Kosas is offering a free full-size Vegas Weightless Lipstick (a lovely warm beige pictured above) with every purchase of $60 or more on kosas.com, while supplies last. You only have from now through July 29 to nab your lipstick, so score it while you still can.

The Deal: Colourpop is keeping the lip party alive from now through July 31 with a massive sale you absolutely don't want to miss. The affordable cosmetics brand's entire lot of lip products will be 50 percent off, which includes the TikTok-favorite, six-hour-wear French Kiss Glossy Lip Stain. You can also grab a 10-piece Lippie Stix Set, which includes an enormous supply of creamy red-toned balm-like lipsticks.

The Deal: Rose Inc's Satin Lip Color Rich Refillable Lipstick is currently one of our favorite lip products for its moisturizing, barely-there feel and high color payoff, and now you can grab three for the price of two. On July 29, the brand will be having an exclusive buy two, get one free sale on this creamy lipstick bullet, so feel free to mix and match any of the 10 shades or restock on your go-to color. 

The Deal: For National Lipstick Day, not only is ĀTHR Beauty releasing a new lip product, but the brand is also offering a sale on it. On July 29 only, the indie beauty darling will be offering a buy one, get one 50 percent off sale on its latest product, the Desert Rose Lip & Cheek Oil Stain. This multiuse lip tint also acts as a sheer, buildable cheek stain that comes in four different shades for a soft, romantic flush.

The Deal: LYS Beauty is coming out with a brand new berry shade of its Beauty Speak Love Glossy Lip Treatment Oil called Excellence, and guess what? It's going to be free — that's right, fully gratis — with every purchase over $50 on the brand's website. This deal only lasts through July 29, so take advantage while you still can.

The Deal: Buttery, buildable, balmy color is just a few swipes of Evio Beauty's Velvet Colour Sticks, which are currently on sale. From now through Sunday, July 31, you can grab all four shades of this satin-finish lipstick-balm hybrid, including the blood orange shade Be Kind, at 30 percent off each.

The Deal: In case you weren't aware, fashion icon Olivia Palermo has stepped into the beauty scene with her namesake cosmetics brand, and we're already impressed with its high-quality, luxurious products, like the long-lasting Matte Lipstick, which comes in four hues that are perfect for morning coffee runs and date nights alike. Speaking of the brand's lipstick, any purchase of $75 or more on oliviapalermo.com will receive one for free. 

While you don't need a made-up holiday to buy yourself a new lipstick, it certainly doesn't hurt to do so when there's a mouthful of sales to use to your full advantage. If you need more inspiration during National Lipstick Day, which is happening on July 29, check out Allure editors' favorite, all-time lipsticks. Otherwise, happy shopping.

Want more lip products? Check out these Allure-approved favorites:

Now, watch actress and Allure digital cover star Joey King's essential beauty routine:

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